Value Creation

Our vertically-integrated operations enable us to create value for our customers and for shareholders at every stage of the development cycle, from land plot analysis and acquisition all the way through ongoing maintenance of completed projects. The “life cycle” of a project is normally between three to four-and-a-half years, which can be divided into three key stages: development, construction and ongoing services. At every stage, we seek to maximise the return on investment, as well as to create value for our customers to support loyalty to the Etalon brand.

Effective Profit reinvestment

Our competencies

We have a strong history in effective profit allocation for sustainable growth.

Value for customers and society

We invest in improving our products in line with consumer demand, and to reliably deliver high-quality housing.

Value for shareholders

We invest generated income into further growth and return it to our shareholders in form of dividends.

Land plot analysis and acquisition

Our competencies

We only chose projects that provide a strong foundation for the quality products we build for our customers, and that will ensure a high return on invested capital.  

Value for customers and society

All aspects related to the location of our future projects, such as infrastructure, transport accessibility, leisure opportunities are taken into account.

Value for shareholders

Being a market leader allows us to choose projects at advanced stages, with an IRR higher than 15%. Thus, we create conditions for a high return on capital from the start of a project’s life cycle.

Design and permitting

Our competencies

We have unique expertise in project design thanks to our in-house design institute, science and technology centre, and cooperation with leading architects.

Value for customers and society

We create environmentally friendly and energy efficient projects using BIM, while also developing the surrounding area.

Value for shareholders

Thanks to our reputation, we can obtain permission for land plots and start construction quickly, while our advanced design systems help reduce costs.

Marketing and ongoing sales

Our competencies

We have a unique regional sales network covering 58 cities, invest in IT solutions, and constantly improve our salesforce practice.

Value for customers and society

We maintain two-way communication with our customers: giving complete information and and acting on their feedback.

Value for shareholders

We can maintain and increase our market share despite fluctuations in the macro environment and ongoing legislative changes.

Project management

Our competencies

Our capabilities span from complex, large-scale developments of entire residential districts to industrial construction projects.

Value for customers and society

Our extensive project management experience helps to ensure the quality, safety, and timely delivery of projects that we undertake.

Value for shareholders

We maintain stable returns on investment, and accurately forecast the resources that will be required for a given development.

Building materials production

Our competencies

Own production facilities allow us to control quality, ensure uninterrupted supply and reduce costs by holding external tenders.

Value for customers and society

We provide customers with high-quality housing at competitive prices and without potential delays caused by material shortage.

Value for shareholders

Vertical integration into key materials production allows us to save costs, while on-time delivery helps to maintain reputation, and thus create new demand.

General contracting and subcontracting

Our competencies

Having delivered 7 million sqm, we have unique experience in the construction of both residential and industrial projects.

Value for customers and society

We guarantee the quality of each project, controlling project safety using BIM technologies and guaranteeing fulfilment of the construction terms.

Value for shareholders

We aim to reduce costs and increase return on invested capital. We also have a great flexibility in controlling construction volumes based on the economic conditions

Fitting-out and furnishing

Our competencies

We have experience in offering both various standard fit-outs and the individual fit-out designer options.

Value for customers and society

We keep up with the latest trends in apartment fit-outs and help our customers to acquire housing that is ready to live in, which especially valuable for our regional buyers.

Value for shareholders

By offering clients fit-out and furnished apartments, we are able to reach a wider potential audience of buyers, thus increasing demand and providing stable returns on our operations.

Ongoing maintenance

Our competencies

We manage a portfolio of real estate with an area of 4.6 million sqm and 18.4 ths parking spaces.

Value for customers and society

Our detailed knowledge of each project means that we provide the highest-quality ongoing maintenance for our customers.

Value for shareholders

Efficient ongoing service provides us with additional revenue and helps us maintain the good reputation of our projects.