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I would like to express my sincerest gratitude to all our shareholders and investors for their ongoing support and understanding concerning Etalon's business activities
Key Figures
We have been delivering sustainable growth across key performance metrics for more than 30 years.
With over 15 years of experience at Etalon Group, I am confident in the promise that the future holds for our company
Effective long-term strategy
Etalon Group’s strategic consistency in the eight years following its IPO delivered excellent results: we more than tripled new contract sales, from RUB 14.1 billion in 2010 to RUB 79.9 billion in 2020
PORTFOLIO
Long-term focus on replenishing the land bank, supported by the acquisition of non-zoned land plots and extensive experience in zoning procedures, as well as entering new regions
Key expected results: increase in portfolio size to over 6 million sqm, a balanced structure of land assets and long-term growth in sales
PROJECT DESIGN
Design based on modern principles and urban planning standards, offering in-demand housing formats and surroundings
Key expected results: improved product quality, highly transparent processes, reduction of the time frame from site search to the start of construction by up to six months
CONSTRUCTION
Speed and cost leadership thanks to product standardisation across the entire range and as a result of leadership in new building technologies
Key expected results: gross profit margin of 35%, a more than twofold increase in construction volumes with constant overhead costs
SALES
Extending the life cycle of interaction with clients based on an understanding of client expectations from the purchase of a new project through habitation and the use of services
Key expected results: sustained double-digit sales growth with the industry's highest NPS and CLV scores, and reduction of marketing costs by up to 20%
BUSINESS MODEL
Easily scalable customer-centric business model supported by an end-to-end digital transformation focused on continuous improvement of the product and related customer experience
Key expected result: The new management system will be based on a unique digital architecture that will enable end-to-end data transmission at all stages of the value chain.
NETWORK OF PARTNERS AND CONTRACTORS
Leadership through partnership, cost reduction and the creation of a best-in-class housing platform
The architecture of the new management model will be open to new partners and suppliers. Any company or startup that can have a positive impact on the implementation of our strategy can now join the Etalon.Partnership programme
Company History
Over 30 years of successful experience in the Moscow and St Petersburg markets.
Etalon Group's global depositary receipts (GDRs) started trading on the Level 1 List of Moscow Exchange on February 3, 2020.
Etalon Group acquired and consolidated 100% in Leader-Invest, consolidated 100% of the ZIL-Yug project. In 2019, Sistema PJSFC became Etalon Group's largest shareholder by acquiring 25% of the capital from the founding shareholder.
Etalon Group receives construction permit and launches sales for its business-class residential project on Petrovskiy Island in St Petersburg.
Etalon Group set yet another new contract sales record in both RUB and sqm terms. The Board of Directors increased the target dividend payout range to 40%-70% of consolidated net profit. We launched sales at two business-class projects: Botanica in St Petersburg and Silver Fountain in Moscow.
New contract sales reached 496 ths sqm and RUB 47.4 billion, setting new records for annual sales in the Company’s history.
Etalon Group outperformed its guidance despite the challenging macroeconomic environment. The Company began construction of the Golden Star residential complex, which is the Company’s third project in Moscow.
Etalon Group deliveries reach 580 ths sqm, an all-time record for the Company. Etalon Group completes ExpoForum, one of the largest commercial construction projects in St Petersburg.
Etalon Group delivers 468 ths sqm of NSA. The Board of Directors approved a dividend policy, under which the company will aim to pay out between 15% and 30% of IFRS net profit.
Etalon Group completes its post-IPO acquisition programme, acquiring two projects each in the Moscow and St Petersburg Metropolitan Areas. This added another 887 thousand sqm to our landbank, securing Etalon's construction programme through 2017.
Etalon Group successfully completed an IPO, listing GDRs on the Main Market of the London Stock Exchange in April 2011. The IPO raised $575 million and becoming the first real estate company from Russia to go public since 2007.
Etalon Group commences Etalon-City, our second project in the Moscow Metropolitan Area.
Etalon Group acquires a 70% stake in LLC Severnaya Vysota I K (currently, UM Etalon), a company engaged in the construction of tower cranes under finance lease contracts, thereby increasing its stake from 30% to 100%.
SPM Zhilstroy is acquired. The company acts as the general contractor for Emerald Hills, Etalon Group's flagship project in the Moscow Metropolitan Area.
20th anniversary. In 2007, Etalon LenSpetsSMU began construction of the residential complex Jubilee Estate, one of its megaprojects and the first integrated urban development project.
Etalon Group expands into the Moscow Metropolitan Area by establishing Etalon-Invest.
Etalon Group becomes the first Russian construction company to get a credit rating from Standard & Poor’s Global Ratings.
First mortgage programme is established in partnership with Rosbank. Etalon Group’s residential real estate delivery volume exceeds 1 mln sqm.
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